Digital Media Marketing

E – Marketing is the process of marketing a brand using the Internet. Whether your business is purely an online entity or a traditional business taking its first tentative steps into the digital realm, our team of marketers will guide you in formulating the most appropriate Internet marketing strategy to fulfill your business objectives.

The most important element in any online marketing campaign is the website which usually acts as the focal point. Its job is to attract targeted visitors and to ensure that these visitors achieve the site’s primary goal. This goal could be a sale, enquiry, registration or subscription. Every website should have the achievement of this goal as a campaign’s foremost objective. Once your site is in shipshape condition and converting to the limit, we look at traffic generation tactics.

Our Internet Marketing Services:

* Search Engine Optimization (SEO): SEO is the process of getting a website to achieve top rankings for its chosen key phrases on the search engines without paying for these rankings. With daily search volumes in the hundreds of millions, and searchers in “goal mode”, this is a tactic that cannot be ignored.
* Pay Per Click (PPC): Buying sponsored adverts on search engine results pages and content pages while only paying for those ads on a performance basis, i.e. when they are clicked on, has proven to be an exceptionally cost-effective online marketing strategy because you only pay when it works!